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Meta ads management
Facebook and Instagram ads built to bring in enquiries and bookings, for businesses in Perth, Melbourne and the US. We set up the tracking properly, write and test the ads, and send you every lead the moment it comes in.
What we do
Everything between "we should run some ads" and a steady flow of enquiries.
- Campaign strategy and buildWho to reach, what to offer them and how the campaign is structured to find them.
- Ad copy and creativeWritten and designed by us, tested against each other and refreshed before results fade.
- Lead captureMeta lead forms with qualifying questions, or your own landing page, so you hear from the people worth calling.
- Tracking that tells Meta the truthMeta Pixel and Conversions API set up so the ads learn from the leads that turn into customers, not just the ones that fill in a form.
- Every lead, straight awayLead details emailed to you as they arrive, and every lead tracked so we can report on what happened to it.
- Monthly Ad Health CheckCost per lead, cost per booking and what we're changing next, in plain language.
How a campaign runs
We look at your goals, your current ads and what a customer is worth to you.
Tracking, lead capture and the first round of ads, sent to you for approval.
The ads go live. We leave them to learn for the first one to two weeks.
We cut what isn't working, put budget behind what is and refresh the ads every few weeks.
Your account stays yours
Some agencies run ads through their own accounts, so you lose the history if you leave. We don't.
- Your ad account, your cardAd spend goes straight to Meta. We never mark it up.
- Your pixel and your dataEverything we build stays with you, including the audiences and results history.
- Pairs with social media managementAds work better when your profile looks active. Add ads to any of our social media packages.
Questions we get asked
How much does Meta ads management cost?
Our management fee is based on your ad spend and what you need from us, with a minimum monthly fee. Your ad spend is separate and paid directly to Meta on your own card. We give you a firm quote after a short call.
How much should I spend on Facebook and Instagram ads?
Enough for Meta to learn who your best customers are, which depends on what a lead is worth to you. We recommend a starting budget based on your goals and adjust it once we see real cost-per-lead numbers.
How long before I see results?
New campaigns spend their first one to two weeks learning, so we don't judge them early. We make the first proper call on what's working at around 30 days.
Do I need a website or landing page?
No. We can use Meta lead forms, which collect enquiries without anyone leaving Facebook or Instagram. If you already have a landing page, we can send traffic there and set up tracking on it.
Who owns the ad account?
You do. Ads run on your own ad account, your card pays Meta directly, and the account, pixel and data stay yours.
Can you take over the ads we're already running?
Yes. We start with a review of your current account, keep what's working and fix what isn't before we change anything major.
Do you work with businesses outside Perth?
Yes. Most of our clients are in Perth and Melbourne, and we run Meta ads for businesses across Australia and in the United States.